Teaser: Joey teaches Michelle a joke. Main Synopsis: D.J. is the new editor-in-chief of the school newspaper, and she plays favorites by making Kimmy the editor of the sports page. When Kimmy turns in a report that looks like it belongs in the gossip column, D.J. tells Kimmy to rewrite the story, but when Kimmy refuses, D.J. fires her, and this leads to a feud between D.J. and Kimmy, but they work things out. Meanwhile, Double J Creative Services is hired by the TV station, which wants a commercial made for ""Wake Up, San Francisco"", but working with Danny on this commercial is anything but fun. Meanwhile, Michelle plays ""echo"" with Stephanie, and hearing Michelle repeat every word Stephanie says is driving Stephanie crazy.